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19 Episodes

Welcome to the Digital Decoded podcast, where we unravel the art of digital marketing under the light of new market realities shaped by the complexities and intricacies of today’s technology. In each episode, your host Damian Engel, will discuss the latest trends, share insights and strategies, and explore new ideas around the technologies that make up most marketing stacks. He will deconvolute and deconstruct the process of creating high value marketing assets for both outbound and inbound marketing strategies. Whether you’re a seasoned expert or just beginning your journey in the digital marketing realm, this podcast is designed to support your growth and success. Together, we can navigate the complexities of the digital marketing world and elevate our businesses and careers to new heights.

Digital Decoded Podcast Series

With Damian Engel



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A Conversation with Rick Leach, Industry Leader and Innovator at Crowd Content

Join us on this episode of Digital Decoded as we dive into the dynamic world of content creation with industry leader, Rick Leach, director of content creation at Crowd Content. In our discussion, we dissect the basics of content creation, dispelli…

Navigating the Evolving Landscape of B2B PPC: Insights from Kyle Reeves, a Seasoned Expert

Join us for an enlightening video podcast interview as we explore the world of B2B PPC alongside Kyle Reeves, an accomplished expert with over 17 years of experience in the field. In this episode, Kyle shares invaluable insights on two critical aspect…

Envisioning the Role of EXIF Metadata in the Evolution of AI-Powered Search Results

Welcome to our latest episode, where we look into the exciting frontier of AI-driven search results and the potential role of EXIF metadata. EXIF, or Exchangeable Image File Format, is the rich metadata automatically embedded in images. It provides…

AI Revolution: Google Search Evolves

In this brief but exciting episode, we announce a significant shift in the digital world. Google is integrating Artificial Intelligence (AI) into its search engine, ushering in a transformative era of ‘Search Generative Experience.’ Related Resourc…

Unlocking The SEO Potential of Header Tags

The world of SEO is riddled with intricate details, each carrying its own weight. Among these, header tags stand as a pivotal yet frequently undervalued component. Skillful manipulation and optimization of header tags can significantly elevate your we…

10 Essential Internal Linking Best Practices for Boosting Your SEO and User Experience

In today’s episode, we’re delving into the power of internal linking, a key component that can significantly impact your website’s overall performance. We’ll walk you through 10 essential best practices that will not only enhance your SEO efforts but …

How to Prepare Hero Images for Your Blog Post

In this episode, our expert hosts guide you through a detailed video tutorial, focusing on resizing, compressing, and naming your hero images to ensure optimal performance and organization. Discover practical tips and techniques to maintain image qual…

Conceptual Shifts in Website Design, Development & Functionality with AI

Step into the realm of possibilities as we discuss some conceptual changes we anticipate in the near future of website design, development, and functionality, driven by AI advancements. This video delves into groundbreaking ideas, exploring how AI tec…

How to Effectively Select, Configure, and Use a Marketing Automation Platform

Are you ready to supercharge your marketing efforts with a marketing automation platform but not sure where to start? In this comprehensive video tutorial, we’ll walk you through the entire process, from selecting the perfect platform to configuring a…

Digital Image Formats Explained

In this video, we dive into the world of digital image formats and help you choose the right format for your needs. We’ll be exploring JPG, PNG, GIF, and SVG. We’ll discuss the strengths and weaknesses of each format, and guide you on when and where t…